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Educate and Inspire Your Customers with Shareable Blogs

Share Tru Vue's blogs on your social channels to educate your customers about the benefits of custom framing and inspire their next project! Choose your topics of interest from the check box or explore our full library by scrolling down.

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Introducing Tru Frameable Moments™ – A Powerful Approach To Inspire Customers And Build Sales

Tru Frameable Moments™ — they are those memorable, magical occasions we never want to let go of. Whether it’s...

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Brand ID Checklist

If you’re looking to create — or change — your store’s logo and tagline be sure to review the...

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Marketing Affordable Luxury

Custom framing is an industry that has been undergoing a major transition, still recovering from the recent economic challenges and significant changes...

Brands & Branding

The first article in this series explored the importance of determining your Unique Selling Proposition, which we defined as...

How Consumer Insights Can Form Your Unique Selling Proposition

Developing a Unique Selling Proposition (USP) that sets you apart from competitors is not a simple process. Fortunately, there are...

Branding and Marketing – It All Starts With Your USP

Our series of articles about The Tru Vue® Retail Makeover at Fourth Corner Frames in Bellingham, WA, has covered...

Who Your Customers Are… And Who They Could Be

Earlier this year, Unity Marketing released a comprehensive survey of the Art, Wall Decor, Custom Framing and Picture Frame market that...

Conserving Hermes Trigmegistus & African Rainbow

THE ARTIST Amos Ashanti Johnson (American, born 1950) is a South Carolina graphic artist, painter, and printmaker. He...